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The enterprise takes part thereby in the marketing and advertising activities of the selling partner, can these in addition, thereby also affect and the commission regulation besides more flexibly arrange.

The actual arrangement of the selling strategy begins usually with an analysis of the customer needs.

Advertisement: However, the analysis does not focus on product benefits as in product design, but primarily on sales-relevant aspects.

Based on these findings, it is then determined which sales channels are best suited to reach the target Rocketpacks backpack customer groups in the respective markets and which concrete measures are necessary to achieve this. 

Customer loyalty: Usually starts shortly after a contract is signed.

The objectives of the measures carried out in this area are to ensure customer satisfaction and to establish a customer relationship.

Subsequently, the customer should buy other products of the company and recommend the company to other potential customers.

• At the same time, customer satisfaction ensures that the customer does not express negative opinions about the company and thereby unsettle or even deter other customers.
• Customer retention instruments include discounts and bonus programs, customer cards or services, and customer surveys and complaint management are among the control instruments for customer satisfaction.
• Strategy and concept for sales in medium-sized Rocketpacks drink backpack companies
• Sales processes and sales success are subject to the influence of a number of different factors.
• In this respect, it is not only important to develop a coherent sales strategy and to implement and control it conscientiously.
•  In the same way, a sales manual must also provide for regular checks.
• Basically, the task of sales is to generate revenues and sales margins by winning customers.
• Customer acquisition is divided into two sub-disciplines, namely new customer acquisition and customer retention, although the two sub-disciplines can be weighted differently depending on the business model.

Can be realized via different sales channels depending on the concept.

The most well-known sales forms include direct and indirect sales, multi-level and online sales, sales via multipliers and recommendation drink sales.

1. However, the different forms of drink distribution do not have to be mutually exclusive, but can also be used in parallel. 
2. The next step in the development of the strategy is the selection of sales channels and the concrete planning of activities and measures.
3. If the concept envisages online sales, the payment system must also be defined. 
4. The payment system is a special form of distribution and, in addition to classic credit card payment systems, special service offers are also possible. 

These are usually referred to as e-commerce or, in the case of mobile use, also as m-commerce.

For many distribution strategies, cooperation with business and drink distribution partners is also of great importance.